Shop Pink…Save Lives
AVON, Ohio (May 6, 2010) – Calling all pink lovers…and charity hounds. Once again, Duck® brand products, marketers of tape, packaging supplies and home products such as Duck® brand duct tape, Duck® brand EZ Start® packaging tape and Smooth Top® Easy Liner® brand shelf liner, is contributing a portion of its sales during the month of October to the fight against breast cancer. This year, up to $75,000 will be donated to The Breast Cancer Research Foundation® (BCRF) to help find a cure for breast cancer.
According to the American Cancer Society, “today, 97 percent of women diagnosed with localized breast cancer at an early stage survive more than five years.” Those wishing to shop pink to help fund a cure will find specially marked Duck® brand products at their local retailer. BCRF will receive 10 cents from the purchase of each roll of Duck® brand duct tape in Funky Flamingo® or EZ Start® packaging tape. Additionally, 20 cents will be donated from the purchase of pink-packaged Duck® brand Bubble Wrap® brand cushioning, HP260™ packaging tape and white Smooth Top® Easy Liner® brand shelf liner.
“In 2009, Duck® brand donated $25,000 to BCRF. Based on the success of last year’s program, we’re excited to continue our support and donate up to $75,000 this year to help fund much-needed research to find a cure for breast cancer,” said Traci Finkelmeier, senior category manager for office stationery.
The Duck® brand Pink Program will kick off on October 1, 2010, and will last through Breast Cancer Awareness Month. Specially marked items will be packaged in pink and will feature the BCRF logo to indicate its association with the program.
THE BREAST CANCER RESEARCH FOUNDATION®
The Breast Cancer Research Foundation® was founded in 1993 by Evelyn H. Lauder as an independent, not-for-profit organization dedicated to funding innovative clinical and translational research. In October 2009, BCRF awarded nearly $28.5 million to 173 scientists across the United States, Canada, Latin America, Europe, the Middle East, and Australia. BCRF perseveres in directing at least 85 cents of every dollar raised directly to research. And for the eighth consecutive year, BCRF received Charity Navigator’s highest rating, four stars, thus outperforming over 99.8% of the 5,400 evaluated charities, while the American Institute of Philanthropy has awarded BCRF its highest possible rating of A+. BCRF is the only breast cancer organization in the U.S. to receive these accolades. For more information about BCRF, visit www.bcrfcure.org.
The Duck® brand offers an array of tapes, packaging supplies and home products that provide simple, imaginative and helpful solutions for a variety of tasks around the home, school and office. Visit www.duckbrand.com for additional product information.
ShurTech Brands, LLC, markets do-it-yourself tapes, office and housewares products under the Duck®, Painter’s Mate Green®, FrogTape® and Easy Liner® brands. The company is a subsidiary of Shurtape Technologies, LLC, Hickory, N.C., an industry-leading producer of pressure sensitive masking, duct, packaging and specialty tape products, with facilities in the United States, Canada, Germany, Mexico, Peru, United Arab Emirates and China. Shurtape services numerous markets, including industrial, packaging, HVAC, professional paint, auto, marine, aerospace, arts and entertainment, and retail. Shurtape also manufactures and markets the Shurtape™ and Kip™ brands. Visit www.shurtech.com for more information.
* Bubble Wrap® brand cushioning is a registered trademark of the Sealed Air Corporation (US).